More privacy for Facebook users: a new set of rules
Consumers don’t watch less TV, they just watch it in more places using more devices.
Much has changed in recent years for TV, especially now with internet-enabled devices allowing people to have access to countless shows and content in general. How is this changing marketing spend?
Kazoo believes in a multichannel approach. A truly integrated media plan provides a synergistic lift for brands across the entire purchase funnel.
With Facebook’s big announcement in January, it seems there is no better time for paid media and meaningful content.